Philosophy


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A new life

Founded in 1984, the shop was acquired in 2015 by GIOBAGNARA, Italian leader firm in leather household accessories. This gave the shop the opportunity to start a new life while respecting and reinforcing the long-lasting Venetian traditions that makes Il Prato an irreplaceable destination for its uniqueness and variety of offer.

Authenticity

The shop, as a result of its highly selective criteria, offers to a refined clientele with high expectations the most prestigious brands and authentic creations from the Venetian and Italian tradition, pursuing a continuous research for unique decorative items that embody manufacture expertise as well as refined materials and finishings.

Exclusivity

Good taste and aesthetic sophistication, as typical traits of the Italian lifestyle, distinguish the shop’s products which are everlasting through fast changing styles and trends thanks to the values they embody which merge tradition and innovation, reassurance and amazement, eternity and contemporaneity. Il Prato’s exclusivity is represented also by the freedom granted to all our clients to extensively customise the products shown in the shop.

Tradition

Our boutique is run by an all-Venetian management and expresses an extensive and deep-rooted understanding of local culture, values and history. Cultural sensitivity and a well-developed capacity for selecting brands and products on the basis of true value have enabled Il Prato Venezia to assemble an offering that represents the very best Italian and Venetian manufacturing and craft traditions. And these traditions remain the starting point for all our ideas, solutions and original giftware.